Learning how to properly do keyword research is vital and an important first step to most SEO strategies. After all, 80% of consumers search before they buy, and knowing which keywords to target for each page of your website will make the customer search and discovery much easier. Although keyword research is also important for… Continue reading How To Do Keyword Research
Tag: digital marketing
9 Simple Steps to Improve On Page SEO
I found an amazing video from Brian Dean of Backlinko going over 9 simple and actionable steps you can do to effectively improve on page SEO. These are the 9 best and easiest ways to SEO optimize your site: Shorten URLs: One of the easiest ways to optimize your on page content is through the… Continue reading 9 Simple Steps to Improve On Page SEO
How to Do a Basic SEO Audit
SEO is an important part of any website and conducting an SEO audit is an important part of monitoring your site's health. An SEO audit can range in complexity and can comprise of many different parts and tools, but mainly focuses on the onsite content, technical, and backlink aspects. Below are the 6 steps to… Continue reading How to Do a Basic SEO Audit
The Best Digital Marketing Websites & Resources: Learn Digital Marketing
Do you want to learn digital marketing but are not sure where to start? Or maybe you already work in digital marketing but want to deepen your knowledge and figure out what the current industry news and trends are. If this sounds like you, then I have put together a list of the best… Continue reading The Best Digital Marketing Websites & Resources: Learn Digital Marketing
How to Write Better Headlines that Convert
Headlines are an extremely important part of content marketing. Not only can headlines increase your content's CTR, but they can also lead to an increase in social media shares. Basically, upping your headline copywriting game will increase your bottom line. But how can you write better headlines? Great headlines come in all different shapes but… Continue reading How to Write Better Headlines that Convert
SEO Glossary: 25 Basic SEO Terms You Should Know
In digital marketing it is always a good thing to be familiar with basic SEO keywords. Wether you are starting out in SEO yourself or dealing with an agency specializing in SEO, it is a great idea to familiarize yourself with the key concepts and terms. Below I have outlined some common SEO keywords you… Continue reading SEO Glossary: 25 Basic SEO Terms You Should Know
4 Ways to Improve Site Speed (via Neil Patel)
Photo by Igor Ovsyannykov on Unsplash Site speed is one of the most important factors not only for SEO rankings but for your overall website and business well being. For every second longer that your customers have to wait for your site to load, you are losing money. People expect websites to load at faster and faster speeds… Continue reading 4 Ways to Improve Site Speed (via Neil Patel)